PI Web
Solutions Inc.
Savory Web Creations, as easy as PI



Glossary of Service Terms

SEO Basic Basic Website Blog management Content Management System Custom Website e-Books or e-Articles e-Commerce
Editing Email Marketing Gallery LAMP Linux Server Setup Newsletters Press releases
Proofreading SEO SEO Plus SEO Updates Visibility Web Hosting Papers/Research documents

SEO Basic

Website optimized for major search engines (Yahoo, Google, Bing) with keywords customer provides.

Basic Website

Client chooses template to customize/update; or wants a basic design change to his/her existing website. A customized template includes: adding company and site name, adding company logo, changing colors and navigation buttons/links, changing the footer with company/site details, updating existing content and images, and uploading finished site to client server.

Blog management and Updates

Do you have interesting news you want to share with your clients, or any special news that will help establish you as a credible source of information? If so,give us the basic information (or have us research cutting edge information relevant to your industry for you), and we will write a weekly or biweekly blog on your behalf. This will help establish your company as a leading-edge authority in your field and help with your search engine rankings.

Custom Content Management System

Your website is your business image online, and as business evolves and expands, the website must keep up. Content Management Systems will allow you to have direct control over the website and update the message to your customer. Many options are available to you with PI Web Solutions Inc. to have that control over the website no matter your technical expertise.

Custom Website

Client gives PI Web Solutions idea of how they want their website to look by providing 3-4 sample websites or templates they like, and by and filling out a basic questionnaire; PI Web Solutions Inc. will develop a custom website using graphics/logo provided by client.

e-Books or e-Articles

e-Books or e-Articles made available for download on your site demonstrate to your clients your credibility and authority in your industry. No time to research, write and edit an article or e-book? Let us do the work for you.

e-Commerce

The website can be another channel for revenue to come into your business. PI Web Solutions Inc. can setup and help your business manage your online store.

Editing (structural, line and copy editing)

Structural editing consists of creating smoother transitions to your written copy, adding transitional phrases, and creating a greater cohesion and coherence in your written copy. Line editing consists of removing redundancy, ambiguous terms, gendered language, etc. Copy editing consists of checking for spelling, punctuation, proper capitalization, proper use of grammar, proper usage, etc. At PI Web Solutions, we can provide either light or heavy edits. Light edits usually consist of copy editing and some line editing. Heavy edits usually consist of all three edits (structural, line and copy editing).

Email Marketing Campaign

Do you have an established e-mail client list? If so, sending out promotional material over e-mail may be a good way to promote your business. The key to a good e-mail marketing campaign is to give readers a reason to read your e-mail – either through special discounts, or promotions, or with interesting information they can download from your site.

Gallery

A slide show of your photos or a video slideshow of pertinent pictures that represent your company and your products and services. Having a gallery on site also improves your search engine rankings.

LAMP

Abbreviation for Linux, Apache, mySQL, and Perl. This stands for the 4 major components that run on a web server used by web applications. The P can also stand for PHP.

Linux Server Setup

Hosting your website and data in-house can be an affordable pursuit. PI Web Solutions Inc. staff can help install a powerful and competitive server at your office on any number of Linux distributions. Your business can take more control of your data and business processing without the added cost of license fees.

Newsletters: weekly or monthly updates

PI Web Solutions Inc. can provide ghostwriting and write 100-500 word weekly or monthly newsletters targeted to your clients on relevant information regarding your company, news of interest to your clients, updates on services or products, special sales and promotions, etc.

Press releases

Do you have any company news to announce to your clients, or the general public? Let us write your press release for you.

Proofreading

If your company already has an in house style sheet and you need someone to check your documents or written copy for errors and style as indicated by your house style, PI Web Solutions Inc. provides proofreading services. If you do not have a house style sheet, you can specify (or we can recommend) a style guide (such as Chicago, Canadian Style, etc) that would fit your needs. This would fall closer to the services of copy editing, however, and a house style can be created for you.

SEO

Search Engine Optimization

SEO Plus

SEO Basic services, plus: Website optimized for major search engines (Yahoo, Google Bing) with researched keywords that are optimal for client. Keywords are incorporated into web copy in a creative and well written fashion.

SEO Updates

Organic SEO requires indepth research into the keywords and algorithms of search engines that rank sites. You can outsource this responsibility into the capable hands of PI Web Solutions Inc. staff

Visibility and update on Facebook, Linkedin and Twitter

Weekly, bi-weekly or monthly social media updates based on cutting edge information on your company, or on new updates in your area of business that may be of customer interest. We can also post on your behalf announcements of service or product sales and special promotions, give ways, contests, and other promotional news to bring visibility to your company.

Web Hosting

Your site can be hosted by PI Web Solutions Inc. to ensure 99.9% uptime and very good bandwidth limits. cPanel access is available, and control over your account can be managed within the cPanel.

White papers/Research documents

Does your company have any research it wants to present to employees, board members, the general public or to clients? At PI Web Solutions, we have years of experience in research and writing. We can write a report based on the research and information you provide, or we can research and write a report on the criteria you specify, adhering to the style guide of your choice.

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